Wednesday, January 21, 2015

Enjoy Chocolate and Love Your Teeth This Valentine’s Day

By Martin Giniger, D.M.D., Ms.D., Ph.D., F.I.C.D.
Valentine’s Day is the time of year when people like to show affection by gifting sugary treats to their loved ones. Whether you’re on the giving or receiving end of Valentine’s Day candy, you can celebrate the holiday in a healthier way by making dark chocolate your confection of choice. Moreover, white teeth and oral hygiene can make any Valentine's Day kiss even sweeter. 

While Cupid supplies the romance, various top dental experts offer some interesting facts to consider this Valentine’s Day:
            • If you think there’s no way candy could ever be beneficial for your teeth, think again. The Texas A&M Health Science Center has reported that the tannins present in cocoa beans may actually help prevent cavities by interfering with bacteria’s harmful interaction with teeth. However be aware that tannins are present more often in dark chocolates, rather than milk chocolates, giving you another great reason to choose the richer, sweet varieties.

            • You don't need to worry too much about Valentine's chocolates when it comes to your teeth. Unlike hard or gummy candies, chocolate doesn't cling to your teeth and your saliva is able to wash the sugar away. But you still have to consume chocolate in moderation. Constantly eating chocolate will harm your teeth over time.

            • Kissing couples can share up to 500 species of germs, including some that cause gum disease. You should brush your teeth twice a day for at least two minutes and floss once a day to eliminate bacteria that lurk between your teeth.

            • Kissing itself can actually help prevent tooth decay because it stimulates saliva, which helps reduce the incidence of cavities.

            • Teeth whitening may be one way to impress your favorite person and Power Swabs makes it very easy. With Power Swabs, there are no messy strips or trays and because the swabs require you to scrub your teeth you will see real results in just 5 minutes. Power Swabs even works on caps, crowns, veneers and dentures, so no matter what your dental condition is, and no matter how little time each day you have to devote to teeth whitening, Power Swabs will be the ideal choice for you.


Great smiles attract other great smiles. Pucker up, eat dark chocolate and use Power Swabs, and you will surely have the best Valentine’s Day ever!

Tuesday, January 13, 2015

It’s Not Too Late for New Year’s Resolutions. Start With Whiter Teeth.

by Martin Giniger, DMD, MsD, PhD, FICD

Now that the tree and wrapping paper are in the trash, and everyone is back to work, the water cooler chatter no longer revolves around New Year’s resolutions. But even though the holidays are over, it is quite normal for resolutions for self-improvement to still be on your mind. According to a University of Scranton study published in the Journal of Clinical Psychology, about 45 percent of Americans make New Year’s resolutions but only few follow through on them. However, research also shows that people who begin working on their resolutions in a small way and build up from there are the ones most likely to succeed.

Experts say being realistic and patient are essential. Focus on small victories, like committing to a seven-day regimen of whitening your teeth, and they’ll add up. Now that we’re in mid-January, it’s time for a progress check. These tips can help you make good on your promise to yourself and keep you from becoming another fallen resolutionist:

  1. When you’re looking to change, do something for your smile first. Experts agree that people look at your smile and teeth before anything else and the whiteness of your teeth impact how people perceive you. Whitening your teeth will give you key advantages in the new year such as increased likelihood of being hired in a new job, and it will give people the impression that you are more wealthy, wise and healthy. Power Swabs® is probably the best teeth whitening product to achieve your goal, because it is the only product that shows real results after the very first use, and it works on all natural and artificial tooth surfaces without any sensitivity.
  2. Resolved to shed 35 pounds in two months? Extreme fitness goals are a sure way to intimidate yourself — and give up on your resolution. Go slowly, find a gym where you feel at home, and stick with your health goals. For aspiring fitness junkies, classes can offer the essential motivation that will drive you beyond the January surge.
  3. Digitally cleanse yourself. Science has spoken: reading books offers more cognitive benefits than settling in with a digital device. A study out of Norway’s Stavanger University says that without the tactile experience of the page, Kindle readers are not as adept as book readers at recalling facts from a novel. Comprehension also suffers with e-reading. Studies show that readers online resort to skimming and keyword spotting on the digital page instead of engaging in more focused reading. Then there’s the evidence on how digital distractions — from social media alerts to incoming messages to clickable embedded links — fracture our attention spans. The moral here? Visit ye olde local bookstore. You don’t have to swear off your digital devices. But picking up a book on paper might just be good for your brain. 
  4. Cash is king. Having three months’ worth of living expenses stashed away is the top priority, and also put away some cash retirement savings — an expenditure that amounts to you paying yourself. But if there’s a big purchase, like a car in your future, monitoring every single source from which money is flowing in is the only way you can gauge how plausible it is to spend.

Always go back to the old saying about “impossible" really meaning "I'm possible." Recognize the fear of change for what it is. Perhaps you're even afraid of success. But somewhere, amidst the resolutions and goals for the coming year, you may also find new reasons to hope for, and work toward, a new start in your career. Remember to start with the easy things like whitening your teeth with Power Swabs and you will surely succeed!


Tell us what you think… Are you frustrated with your goals for the coming year? We want to hear from you! Leave a comment on our Facebook or Twitter pages.

Wednesday, October 1, 2014

Dental Tips and Tricks For A Healthier Halloween

by Martin Giniger, DMD, MsD, PhD, FICD


The fall season has arrived which means that the holidays are close at hand. Halloween marks the starting point of this annual season of sweets. The next few months will likely include an increase in the consumption of sweets and other treats and, therefore, more dental cavities. Halloween can also present parents with a variety of health and safety challenges, but Halloween can also be used as an opportunity to teach kids good dental health habits. Here are some reminders and helpful hints to ensure you and your kids have a healthy and fun Halloween:
  1. Eat Halloween candy and other sugary foods with meals or shortly after mealtime. Saliva production increases during meals and helps cancel out acids produced by bacteria in your mouth and helps rinse away food particles.
  2. Avoid giving trick-or-treaters sticky candies that cling to your teeth. The stickier candies, like taffy and gummy bears, take longer to get washed away by saliva, increasing the risk for tooth decay.
  3. Avoid giving trick-or-treaters candies that are sour. Sour candies are high in acids that erode enamel.
  4. A plain chocolate bar is a better option than sour, sticky or hard candies. Unsweetened chocolate has actually been shown in some studies to protect teeth.
  5. Perform a “safety check.” Take a look when your child returns from trick-or-treating to ensure there are no dangerous items in their collection. Include your child in this process to explain the decisions you make and allow them to learn good habits.
  6. Sort it out. Encourage your child to eat the healthier treats and avoid hard, sour or chewy candies like jawbreakers or caramels. These candies have high acidity and/or stick to the teeth longer, which can cause more damage.
  7. Limit availability. Candy should be enjoyed, but moderation is important. Have your child choose 15 or so of their favorites and remove the rest.
  8. Consider donating extra candy or keep it stored away.
  9. Always brush-up after consuming candy. Set a specific time of day for candy consumption and then have your child follow-up by brushing his or her teeth. This is much healthier than allowing your child’s teeth to be continuously exposed to sugary or acidic treats throughout the day.
  10. Clean between teeth daily with floss. Decay-causing bacteria get between teeth where toothbrush bristles can't reach. Flossing helps remove plaque and food particles from between the teeth and under the gum line.
  11. Though this Halloween is a great opportunity to start employing these practices, don’t stop there! Continue to follow these recommendations throughout the year so your children can develop good dental hygiene habits while still enjoying their treats in moderation.
With all that in mind, don’t forget that Power Swabs® makes the very best oral healthy products that can be enjoyed by all family members. The Power Swabs Power Gloss™ and Power Rinse™ are excellent at removing plaque and cleaning teeth without scratching the enamel. Its advanced formula also contains healthy ingredients that you can feel good about, and they work great.

Remember also that the holiday season is also picture season and a time you want to look your best. The Power Swabs® teeth whitening system whitens teeth after the very first use. You will see 2 shades of improvement after the first 5 minutes and you will get 6 or more shades of whitening after just one week. Best of all, Power Swabs is the only tooth whitening system that can be used on all dental surfaces including caps, crown, veneers, bonding and white fillings without any sensitivity whatsoever.

Happy Halloween.

Thursday, August 14, 2014

White Teeth Impacts More Than Just Your Appearance

By Martin Giniger, DMD, MsD, PhD, FICD

Many people yearn for a perfect white teeth that are free of stains and discolorations. In fact, a recent consumer survey published in the Journal of Consumer Research shows that the aspiration for an attractive smile is the #1 motivator for working harder to improve overall oral hygiene. However there are still many people who have excellent oral hygiene practices, but still cannot achieve their goal of stain-free white teeth. Unfortunately yellow teeth impact more than just your appearance your appearance, and therefore this is a significant problem.

Yellow teeth can impact your self-confidence when interacting with others. Low self-confidence can in turn impact your performance either on the job or in your personal life. Whether this insecurity causes you to refrain from smiling in public or limits your social interactions, you know that teeth stains are not just superficial—they impact your life on a deeper psychological level too.

Fortunately, the Power Swabs Teeth Whitening System can help you achieve a brighter, whiter smile within just one week or less. In fact,most people see a noticeable improvement after just one use. Unlike all other teeth whitening products on the market, only Powerswabs uses a combination of both detergents and whiteners to actually physically remove stains from teeth. When rubbed onto teeth, the swabs act as mini “teeth stain erasers", that allow you to target your whitening efforts, and whiten without any sensitivity. Moreover, only Power Swabs work on all dental surfaces, including caps, crowns, white fillings and veneers. 

Power Swabs are also extremely economical when you consider the long-term benefits white teeth can have on your self-esteem and confidence. The Power Swabs regimen is a collection of whitening products with unique roles that work together to deliver whitening results that turn heads. These products include,swabs, stain removers, toothpastes, gum rejuvenators and even the world’s first tooth gloss. I recommend that you give all the products a try and you will have whiter teeth and higher self-esteem at no time at all. Today would be a good time to get started, since all the research shows that people with whiter teeth look healthier, wealthier, more attractive and even more intelligent. Yes, indeed, white teeth impact much more than just your appearance!

Thursday, August 7, 2014

White Teeth Are The Most Important Key To Physical Attraction in Young Professionals

by Dr. Martin Giniger

If you are young and looking for a date, or even a mate, never underestimate the importance of white teeth! It turns out single young professional men and women are looking for the exact same asset when it comes to their prospective dates: Straight, white teeth. The MailOnline, a UK news publication, reports that an exhaustive new survey of nearly 5,500 unattached professional adults ages 21 and older found that white teeth is the number one attribute that attracts them to another person. Nearly 60% of men claim that they care most about good teeth in a potential date and a staggering 71% of women who ranked teeth as most the important attribute a person can have.

The survey also showed that after white teeth came grammar, hair, clothes, tattoos and fingernails for what guys pay attention to on women. For women, the list was similar, except clothes, hair and nails ranked higher than tattoos. The scientists who conducted the study explained the reason why white teeth are so important. They claim that it is because teeth are the human equivalent of a peacock’s tail - a sign of health and genetic quality designed to help choose a mate.

So the bottom line is that if you want the best chance of attracting a great looking mate or date, you’ll need to have white teeth. Certainly the very best way to achieve this goal is use the Power Swabs Teeth Whitening System. Only Power Swabs contains both detergents and a whitener to rapidly lift stains off of teeth. In fact, you will see an average of 2 shades of improved whiteness after the very first use and and 6-7 shades after a full week.

Power Swabs require a commitment of only 5 minutes a day for 1 week. They are simple to use and they work on all dental surfaces. So if you have caps, crowns, veneers, white fillings or bonding, Power Swabs is the system for you. Also Power Swabs causes absolutely no teeth sensitivity or pain, so even if you have tried other teeth whitening systems and given up, Power Swabs is the product for you.

There is only one possible conclusion: If you are a young professional and you are seriously looking for an attractive mate or date, you must have white teeth. And surely Power Swabs is the easiest and fastest way to achieve this goal. Choose to be your best. Get started with Power Swabs today.

Tuesday, August 5, 2014

Helping Busy Moms Find Time To Whiten Their Teeth


by Dr. Martin Giniger

What should I cook for dinner tonight? How much sugar is in that snack? When does my baby need to see the doctor again? As a busy mother, you have a lot of things on your plate and often all at once. It can be easy for small tasks to get lost in the shuffle. However, some of those tasks are so important—like doing things that make your own life happier—that you can’t afford to let them slip.

Teeth whitening is closely linked to improved self-esteem and a younger, more beautiful outward appearance. Having whiter teeth can make you happier and make you more likely to be perceived in a more positive manner. You deserve to care for yourself optimally every day. Use these tips to ensure that you can fit in a proper and easy teeth whitening routine along with everything else.

7 TEETH WHITENING TIPS FOR BUSY MOMS

1. Use Power Swabs to whiten your teeth. The Power Swabs Teeth Whitening System only requires 5 minutes of use each day for just one week. You will see positive results after just one use and even more dramatic results after one week. Nothing is easier or more efficient. Only Power Swabs can deliver true stain removal without any sensitivity and only Power Swabs work on any dental surface. Regardless if you have caps, crowns, veneers or bonding, Power Swabs will work for you.

2. Make sure you take 2 minutes a day to care for your teeth. Brush your teeth at least twice a day and use the Power Swabs Maintenance Swabs once weekly to keep your teeth shining white and bright.

3. Brush in a soft, circular motion and don’t brush too hard. Divide your mouth into quadrants and spend time carefully brushing every area of each quadrant.

4. Floss every day. The time of day doesn’t matter, just as long as you do it. Flossing reaches between the teeth and into crevices where a toothbrush can’t reach, removing harmful bacteria and debris.

5. People who exercise have better oral health than those who don’t, especially when it comes to gum disease, according to a recent study in the Journal of Periodontology. Make time for exercise to protect your total health from head to toe.

6. Fruits and vegetables aren’t only good for your total health but they are good for your teeth too. Certain fruits such as strawberries actually help whiten your teeth.

7. Be an example to your kids. Show them that no matter what happens in life, proper dental care and having a white beautiful smile is always a top priority.

Thursday, July 31, 2014

Back To School Teeth Whitening Tips for College Students and Teens

by Dr. Martin Giniger

It's that time of year for college students or teens finalizing their lists of back-to-school “needs.”  From shopping for school supplies, to picking out that perfect first day outfit, college age students around the country are anxiously awaiting the start of school. If you want your teeth to shine in the school dorms and study halls follow these dos and don'ts from Dr. Martin Giniger, and get ready for your best semester ever:

1. Use Power Swabs intensive 7-Day whitening system in the week leading up to the start of school. You will see a noticeable difference after just 5 minute application. After you’ve finished your week-long regimen, keep your smile white and healthy by using the Power Swabs Maintenance Swabs once a week.

2. Drink dark liquids through a straw and swallow right away, instead of swishing the liquid around in your mouth. You can also use the Power Swabs Quick Stick Stain Remover Pens to keep you teeth as stain-free as possible.

3. Wear bluish-red lipstick or gloss, rather than coral or brown. It will make your teeth look whiter.

4. Be sure to eat lots of crunchy fruits and veggies. They're super healthy, and they help remove stains from your teeth.

5. Carry Power Swabs Quick Stick Stain Remover and Power Swabs Tooth Gloss in your school bag for a quick brush up after lunch!

6. Don’t whiten your teeth if you have untreated broken teeth, cavities, or any other dental issues. This can lead to teeth sensitivity and other health problems.  Visit your dental professional and get your teeth fixed before whitening. The great news is that Power Swabs whitens teeth without any sensitivity, so it the best choice for college students with sensitive teeth.

7. And, of course, always remember, no smoking!